More energy saving and environmental protection! New energy household appliances compete for the com

At the end of the year, it is a good time for consumers to sweep the goods. The reporter ran the street to learn that energy-saving household appliances have become the first choice for consumers. According to insiders, Gree and Midea have announced the launch of their solar air conditioners, which indicates that new energy household appliances will become a new highlight in the household appliance industry in the future.

Shop Sweeping

Businessmen promote energy-saving products

The reporter saw in major stores that 85% of household appliances are Class I and Class II products with high energy efficiency. In addition to refrigerators, washing machines, air conditioners, gas water heaters, induction cookers and other five categories of household appliances, energy-saving products of color TVs are also increasing on a large scale. In some stores, color TV sets have almost become the most energy-efficient LED TV sets.

"Our store is full of energy-saving household appliances. Now we have launched a series of year-end promotions, mainly for these energy-saving products. Consumers who come here to consume must buy the most energy-saving and environment-friendly household appliances." At a store near the clock tower, the manager of the marketing department told the reporter that they had started to change the products in the store before the relevant national policies on energy-saving household appliances were introduced. Taking color TV as an example, before the national Implementation Rules for the Energy Efficiency Label of Flat Panel TV was introduced, they had cleared the warehouse of substandard TV sets in the store, or returned them, or sold them cheaply. After the official introduction of the energy efficiency level, they have almost disposed of these substandard products. Now, with the arrival of the New Year, they have invested a lot of money to order a batch of new products, and these new products have all been put on the shelves. In this way, consumers will not buy low energy efficiency household appliances when they shop for household appliances at the end of the year.

"We have also concentrated household appliances in low energy consumption products. Although there are still some substandard products in the store, they will be eliminated before March 1." In another store, the store manager told the reporter that they would not focus on the sales of substandard household appliances, especially substandard flat screen color TVs, at the year-end promotion. On the contrary, all brands would actively sell energy-efficient products. Therefore, consumers need not worry about buying high energy consumption appliances.

Household appliances change face

New energy products may appear

In a hypermarket, the reporter also found a new situation: among all energy-saving household appliances, a more excellent green household appliance has quietly "appeared". According to the salesperson of a well-known domestic air conditioner brand in the store, their manufacturer has developed the most advanced new energy air conditioner solar air conditioner. At present, this kind of air conditioner has entered the stage of mass production, and it will soon be able to buy such high-tech green air conditioner.

The salesperson's introduction aroused great interest of the reporter. After understanding, the main working principle of the solar air conditioner is to take the sun as the energy source. Solar air conditioners of Gree and Midea are the first to be launched, which undoubtedly brings a new vitality to the household appliance market. "When will this solar air conditioner come into the market? What is its selling price?" Hearing that such a product is about to be launched, a consumer asked the sales staff of the brand's air conditioner.

"It will certainly be higher, but it will not be higher. The specific price can only come out after the product is launched." The salesperson explained this. The reporter later called the manufacturer of this brand of air conditioner and learned that the retail price of solar air conditioner after its listing would be 1000 yuan or 2000 yuan higher than the retail price of ordinary air conditioner products, while the actual sales price was uncertain. According to the other party's propaganda department, prices vary in different regions, but generally speaking, they must be new products that "consumers can afford". In this regard, we also look forward to the early launch of new technology air conditioners.

Industry analysis

Two reasons promote the change of household appliances

"Energy saving household appliances meet people's consumption needs, and new energy household appliances are more in line with the needs of the times. In the future, during the" Twelfth Five Year Plan "period, the household appliance market will certainly see a huge change.

”Vice President Xiao of the Provincial Household Appliance Maintenance Association said that, today, the concept of energy-saving life has been deeply rooted in the hearts of the people, the upgrading of household appliances is not simply a matter of energy efficiency level, but the more essential problem is the utilization of new and clean energy.

From their understanding of the consumer market, starting from the actual life of the people, low-carbon and environment-friendly household appliances not only save energy, but also save money. This feature has made consumers pay more and more attention to high-tech high-end products.

"Another reason is closely related to national policy decision-making." Vice President Xiao said that the upcoming launch of solar air conditioners is, on the surface, a manifestation of market competition among enterprises, but in fact, a transformation of scientific and technological forces driven by China's new energy industrial policies. From what they learned, China's development plan during the "12th Five Year Plan" has clearly put forward the strategic goal of vigorously developing and supporting new energy industries and products. Specifically, in the household appliance industry, we should vigorously develop and widely apply solar energy and electric energy hybrid energy products in terms of energy conservation.

"With a certain market demand and a strong policy support, whoever will start early in the research and development of new energy household appliances will surely be the biggest winner in the future market. At the end of the year and the beginning of the year, these new changes in household appliance stores have shown that there will be more dramatic changes in the future household appliance market." Vice President Xiao finally said so.